Rejected visual design of materials/elements that were part of a formal submission. Excludes any entries submitted in any other category. Project must be work for hire.

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Ledbetter - Baseball Detail
Title:
Baseball Saskatchewan - Logo Reject
Client:
Baseball Saskatchewan
Client’s Business:
Provincial Governing Body of baseball in Saskatchewan
Rationale:
Sask Baseball was changing their name to Baseball Saskatchewan to be more inline with other provincial baseball organizations. They wanted to start fresh with the new name and create a new identity. The logo went through multiple reviews and stages and then got unanimously CRUSHED by a 'Board of Directors'. Comments that came back were that it looked childish, looked exactly like the Walt Disney logo, was something that nobody would take seriously.

we are currently starting over with the project...
MGM - The Wait is Over Detail
Title:
The Wait is Over
Client:
St. Paul’s Hospital
Client’s Business:
Medical
Rationale:
We teamed up with St. Paul’s hospital to come up with a creative concept to help raise funds for the purchase of an Electron Microscope. Digital Electron Microscopes reduce the diagnostic waiting times for biopsy results from one month to possibly less than a week. Without the new technology, people are waiting longer than they should, deteriorating as time goes by. The wait is literally killing them.
MGM - Needle Haystack Detail
Title:
Needle vs Haystack
Client:
St. Paul’s Hospital
Client’s Business:
Medical
Rationale:
An electron microscope at St. Paul’s Hospital would help diagnose patients (in particular, those with kidney trouble) much faster than with their current equipment. But with a hefty price tag, affording one is another matter. Enter the fundraising campaign. This print ad proposed the visual representation of the old saying, “Like finding a needle in a haystack,” to demonstrate the difficulty in diagnosing kidney conditions and showed how easy it can be with the right equipment.

Award of Merit

MGM - Sexy Laundry Poster Detail
Title:
Sexy Laundry Poster
Client:
Persephone Theatre
Client’s Business:
Entertainment
Rationale:
Persephone’s live theatrical performance of Sexy Laundry featured a couple who planned a romantic getaway to rekindle the romance their relationship had lost over the years. Turns out, fighting with each other is far more fun… and educational. So what better way to show a fight in bed than by using a boxing ring bed? Well, one better way would be to show more skin. So sack that boxing bed crap.